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Marketing Research Privacy Policy:


Mission statement to protect consumer, health information and business information privacy


SageSpring Partners is committed to the protection and safeguarding of personal data collected from persons who are (a) consumers, (b) patients relating to health information and (c) business individuals or entities relating to business information.

Privacy is an especially important issue for marketing research and opinion research since we are in contact with consumers, patients and business persons on a daily basis. In this regard, we often obtain confidential information from such persons. (“Personally Identifiable Information or PII”). In order to protect the company and our Respondents and comply with legal requirements such as the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”), the Child Online Privacy and Protection Act (“COPPA”) and other relevant statutes and regulations, it is important to us that we are aware of and comply with our Privacy Policy and Principles when handling PII.


Privacy & Data Protection

In order to fulfill our Mission Statement to Protect Consumer, Health Information and Business Information Privacy, SageSpring Partners adheres to the following policies:

  1. All PII obtained shall be lawfully collected, compiled, stored, allowed access to, processed and utilized by SageSpring Partners

  2. Participation in all research projects is voluntary and respondents may opt-out of any research project, at any time. In addition, consent will be obtained prior to the collection of PII that will be recorded.

  3. All PII obtained shall be treated confidentially, shall be used for research purposes only and shall not be disclosed to any person not employed by SageSpring Partners, except with consent, as required by law or by court order.

  4. All PII obtained shall not be disclosed to any client other than for lawful research purposes. In this regard, in general, clients will not receive (a) the last name or telephone number of any recruited Respondent for any research study; (b) any original screeners or sign-out sheets containing any last names or telephone numbers. Further, clients are bound by SageSpring Partners Privacy Policy and any such information shared with clients will be used for marketing research and opinion research purposes only.

  5. SageSpring Partners adhere to the policy laws of all countries in which we manage research.

  6. SageSpring Partners will not transfer personal data to a country or territory outside the U.S. or the European Economic Area unless that territory or country ensures an adequate level of protection for the rights and freedoms of data subjects.

  7. SageSpring Partners adhere to research industry Codes and Standards relating to the USA and additionally the country in which each SageSpring Partners is conducting research


Contact Us:

If you have any questions regarding this Privacy Policy or our privacy practices generally, please contact us via e-mail at You may also mail us at:

SageSpring Partners

Attn. Data Protection Officer 
1220 El Cide Court

Mill Valley, CA 94941-3401

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